ARI's goal is to spearhead a cultural renaissance that will reverse the anti-reason, anti-individualism, anti-freedom, anti-capitalist trends in today's culture. The major battleground in this fight for reason and capitalism is the educational institutions—high schools and, above all, the universities, where students learn the ideas that shape their lives.
ARI is mainly an educational organization, but also has "outreach programs." Its various programs include classes on Objectivism and related subjects offered through its Objectivist Academic Center, public lectures, op-ed articles, letters to the editor, competitions for essays about Rand's novels, materials for Objectivist campus clubs, supplying Rand's writings to schools and professors, and providing intellectuals for radio and TV interviews.
Anyone that has ever attended college in the recent past will be starkly aware of how progressive and liberal these institutions are. The ideas of rugged individualism, individual self-reliability, and others that have been core to America are being attacked.
As in Ayn Rand's life-changing book Atlas Shrugged, the path this leads down is dangerous. If you believe in what Ayn Rand preached through Atlas Shrugged, support this organization.